Level 2 - Insider

LinkedIn, Twitter, Facebook, and Xing offer various features that support real-time content sharing and engagement.  Here's an overview of real-time content features on each platform:

LinkedIn:

1. Status Updates: Users can share real-time text, image, link updates with their professional network.

2. LinkedIn Live: Allows users to broadcast live video content, facilitating real-time interactions, Q&A sessions, and events.

3. LinkedIn Stories: Short-lived multimedia updates that users can share for 24 hours, providing a more immediate form of communication.

4. Live Events: LinkedIn Events enable real-time engagement for discussions related to events, updates, and networking.

Twitter:

1. Tweets: Real-time short messages (280 characters or less) can include text, images, links, and multimedia content.

2. Twitter Live: Periscope, integrated with Twitter, allows users to broadcast live video content to their followers.

3. Twitter Spaces: A feature for hosting live audio conversations, allowing real-time interactions and discussions.

Facebook:

1. Status Updates: Users can share real-time text, images, links, and multimedia content with friends or followers.

2. Facebook Live: Enables users to broadcast live video content, fostering real-time engagement with the audience.

3. Facebook Stories: Short-lived multimedia updates that users can share for 24 hours, similar to Instagram Stories.

4. Live Reactions and Comments: Users can provide real-time reactions and comments during live broadcasts or popular posts.

Xing:

1. Status Updates: Users can share text, links, and multimedia updates with their professional network.

2. Xing Events: Allows users to create and promote events with real-time engagement and discussions.

3. Private Messages: Real-time one-on-one or group messaging for immediate communication with connections.

4. Shares and Comments: Users can share content and engage in real-time discussions through comments.

Keep in mind that the availability and features of real-time content on these platforms can change. For the most up-to-date information, it's recommended to visit the official documentation or announcements from each platform.

 

Now let's focus on the green, ticked list. Tasks you've managed to accomplish.

• Activate CTA.
  ReadyForSocial now has a Call to Action function for front users. Adding a call to action will append your written text to all social posts from the chosen category(s). You can use this feature to encourage prospects to get in contact with you or interact with you on LinkedIn.
  
  Link to KB article
• Gain 500 followers. (LinkedIn)

  Growing your LinkedIn followers requires a strategic approach and consistent effort. Here are some tips to help you gain 500 followers on LinkedIn:

  1. Optimize Your Profile:

     • Ensure your profile is complete with a professional photo, a compelling headline, and a well-written summary.
     • Highlight your skills, experience, and accomplishments to make your profile stand out.

  2. Create Engaging Content:

     • Share valuable and relevant content that showcases your expertise and interests.
     • Write articles, share industry insights, and post updates to keep your profile active and interesting.

  3. Use Multimedia:

     • Include images, videos, and documents in your posts to make them more engaging and shareable.
     • Multimedia content tends to attract more attention in LinkedIn feeds.

  4. LinkedIn Articles:

     • Write and publish long-form articles on topics related to your expertise. This can help you establish yourself as a thought leader.

  5. Connect with Relevant People:

     • Connect with colleagues, industry professionals, and people with similar interests.
     • Personalize your connection requests with a brief message explaining why you want to connect.

  6. Participate in Groups:

     • Join LinkedIn groups related to your industry or interests.
     • Contribute to discussions, share your expertise, and connect with group members.

  7. Engage with Others:

     • Like, comment, and share content from others in your network.
     • Engage in conversations and show genuine interest in the content shared by your connections.

  8. Promote Your LinkedIn Profile:

     • Add a link to your LinkedIn profile in your email signature, business cards, and other professional communication channels.
     • Cross-promote your LinkedIn profile on other social media platforms.

  9. Host or Participate in Webinars/Events:

     • Hosting or participating in webinars or live events can boost your visibility and attract new followers.

  10. Consistency is Key:

      • Be consistent in your posting schedule. Regularly share content to stay visible in your network's feeds.

  11. Utilize Hashtags:

      • Use relevant hashtags in your posts to increase discoverability.
      • Research popular hashtags in your industry and incorporate them into your content.

  12. Ask for Recommendations:

      • Request recommendations from colleagues, clients, or business partners. Positive recommendations can enhance your credibility.

  Remember that gaining followers takes time, and it's important to focus on building genuine connections and providing value to your network. 

• Generate 500 engagements.

1. Create Engaging Content:

   • Share valuable and relevant content with visuals.
   • Use LinkedIn features like polls and native videos.

2. Encourage Interaction:

   • Pose questions in your posts.
   • Host live webinars or Q&A sessions.

3. Participate Actively:

   • Join and engage in LinkedIn groups.
   • Tag relevant connections in your posts.

4. Optimize Posting:

   • Post when your audience is most active.
   • Use relevant hashtags for discoverability.

5. Connect and Share:

   • Engage with influencers and share their content.
   • Encourage your network to share your posts.

6. Profile Optimization:

   • Ensure your profile is complete and professional.

7. Monitor Analytics:

   • Use LinkedIn analytics to refine your strategy.

Consistency and thoughtful engagement will help you reach your target.

 

• Use AI in sharing.

Link to KB article

When using AI for text suggestions, it's important to keep in mind:

• Review Generated Content: Always review the content generated by AI to ensure it aligns with your tone, style, and the context of your message.

• Ethical Use: Be mindful of ethical considerations and avoid using AI to generate misleading or inappropriate content.

• Stay Authentic: While AI can assist, maintain your authentic voice and ensure that the generated content aligns with your personal or brand identity.

• Log 5 of your prospects in your address book. (= creating 5 mentions)

 

Now, we'll focus on tasks that need your attention, these with exclamation marks. 

 

Tag Mention in 10 posts. 

Mentions are commonly used to ask someone a question, acknowledge them, or include them in a discussion. Tagging is a way to acknowledge someone, give them credit, involve them in a conversation, or simply draw attention to your content. It's commonly used for networking, collaboration, and engagement on social media platforms.